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  • feedwordpress 22:24:21 on 2021/01/18 Permalink
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    Susan Tyson on Marketing Essentials for Small Business 


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    The post Susan Tyson on Marketing Essentials for Small Business appeared first on Point A to Point B Transitions.

     
  • feedwordpress 22:24:21 on 2021/01/18 Permalink
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    Susan Tyson on Marketing Essentials for Small Business 


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    The post Susan Tyson on Marketing Essentials for Small Business appeared first on Point A to Point B Transitions.

     
  • feedwordpress 22:32:00 on 2021/01/08 Permalink
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    Talking About Sticky Topics 


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    I was so excited about this campaign.

    We wanted to start a conversation around some potentially triggering topics – anger / power / women / female leadership.

    In order to have this conversation in a less triggering way, I created a persona named “Amanda” and this video about her life and what was happening.

    It lit up LinkedIn for almost a week, started conversations, and got in front of our ideal audience.

    In short, it was a smashing success.

    Check out the comments and engagement.

    Sometimes it’s better not to bust through the front door.

    Sometimes it’s better to take the side door in.

    The post Talking About Sticky Topics appeared first on Point A to Point B Transitions.

     
  • feedwordpress 22:32:00 on 2021/01/08 Permalink
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    Talking About Sticky Topics 


    Warning: preg_match_all(): Compilation failed: invalid range in character class at offset 7 in /homepages/23/d339537987/htdocs/ec/wp-content/themes/p2/inc/mentions.php on line 77

    I was so excited about this campaign.

    We wanted to start a conversation around some potentially triggering topics – anger / power / women / female leadership.

    In order to have this conversation in a less triggering way, I created a persona named “Amanda” and this video about her life and what was happening.

    It lit up LinkedIn for almost a week, started conversations, and got in front of our ideal audience.

    In short, it was a smashing success.

    Check out the comments and engagement.

    Sometimes it’s better not to bust through the front door.

    Sometimes it’s better to take the side door in.

    The post Talking About Sticky Topics appeared first on Point A to Point B Transitions.

     
  • feedwordpress 22:48:34 on 2020/12/23 Permalink
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    Hindsight 2020: Year in Review 


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    The Coming Storm

    It was the best of times, it was the worst of times.

    Heck no! 2020 was the worst of times with occasional glimpses of light.

    Few people are going to have to search hard for the worst year they’ve experienced.

    Dumpster fire might be the general consensus.

    That said, there were a few things that I would like to note.

    We’re No. 1 (at least in North America)

    Out of nowhere, Point A to Point B Transitions Inc. was nominated for Best Executive Career Transition Coaching Provider – North America.

    And we won 🙂

    After 10 years of service, it feels really good.

    Book Deal

    An independent publisher reached out to me about writing a book on my work with The Depression Discussions on stress, anxiety, and depression. I put together a proposal and it was accepted.

    And then COVID hit, and I put the project on hold indefinitely. I knew this massive global event would affect the way the book needed to be shaped.

    COVID Chaos

    The global pandemic was declared in the US on my birthday, Friday, March 13.

    Worst. Birthday. Ever.

    Stay at home orders were issued, restaurants were closed, and I dropped into radical self-care.

    I prioritized diet, sleep, exercise, meditation, and walking above everything.

    I stopped drinking for the first time ever for 90 days.

    It seemed like a good idea not to drink alone…

    I couldn’t go to the gym and discovered online Zumba taught by a friend.

    I lost 17 lbs.

    My business was gutted by the pandemic and I didn’t think I would stay open until May to celebrate my 10th year in business. But some colleagues, clients, friends, and family got me through.

    I am so grateful.

    Because we keep it real here at Point A to Point B, here’s a poem I wrote about this year.

    Between Us Video Series

    I am extremely proud of this video series. I almost submitted it for an award – that proud.

    In this series, I covered all the things we weren’t talking about during this pandemic – that stuff coming up, what mindfulness isn’t, trying not to lose it, etc.

    Below is the first video of the playlist of 19 short videos – wowza!

    I Dial Down Anxiety 10-Day eCourse

    This came out better than I could have hoped.

    People who went through it said it was incredibly helpful. www.idialdown.com

    New Labor Discussions

    My colleague Tony Catalano and I launched a new interview series exploring the new world of work, New Labor Discussions: Rethinking How We Work.

    We are seriously having the best time doing this, but if you’d like to watch the videos, that would make it even better!

    Intrepid Mastermind Group!

    2020 showed us the importance of staying connected. I realized that I needed to connect with amazing entrepreneurs who are doing great work and serving clients they love.

    A colleague and I couldn’t find a group we wanted to join, so we created one. It has come together so beautifully. It is an absolute joy to support these great professionals – and to be supported by them.

    So, in between trying to stay sane during insane times, I managed to get some stuff done. (Although I will say that it took 2-5 times longer than it did pre-pandemic.)

    As Rob Bell has said, “The work is the gift, the outcome is the frosting.”

    Wishing you a happy, healthy, and prosperous New Year!

    The post Hindsight 2020: Year in Review appeared first on Point A to Point B Transitions.

     
  • feedwordpress 22:48:34 on 2020/12/23 Permalink
    Tags:   

    Hindsight 2020: Year in Review 


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    The Coming Storm

    It was the best of times, it was the worst of times.

    Heck no! 2020 was the worst of times with occasional glimpses of light.

    Few people are going to have to search hard for the worst year they’ve experienced.

    Dumpster fire might be the general consensus.

    That said, there were a few things that I would like to note.

    We’re No. 1 (at least in North America)

    Out of nowhere, Point A to Point B Transitions Inc. was nominated for Best Executive Career Transition Coaching Provider – North America.

    And we won 🙂

    After 10 years of service, it feels really good.

    Book Deal

    An independent publisher reached out to me about writing a book on my work with The Depression Discussions on stress, anxiety, and depression. I put together a proposal and it was accepted.

    And then COVID hit, and I put the project on hold indefinitely. I knew this massive global event would affect the way the book needed to be shaped.

    COVID Chaos

    The global pandemic was declared in the US on my birthday, Friday, March 13.

    Worst. Birthday. Ever.

    Stay at home orders were issued, restaurants were closed, and I dropped into radical self-care.

    I prioritized diet, sleep, exercise, meditation, and walking above everything.

    I stopped drinking for the first time ever for 90 days.

    It seemed like a good idea not to drink alone…

    I couldn’t go to the gym and discovered online Zumba taught by a friend.

    I lost 17 lbs.

    My business was gutted by the pandemic and I didn’t think I would stay open until May to celebrate my 10th year in business. But some colleagues, clients, friends, and family got me through.

    I am so grateful.

    Because we keep it real here at Point A to Point B, here’s a poem I wrote about this year.

    Between Us Video Series

    I am extremely proud of this video series. I almost submitted it for an award – that proud.

    In this series, I covered all the things we weren’t talking about during this pandemic – that stuff coming up, what mindfulness isn’t, trying not to lose it, etc.

    Below is the first video of the playlist of 19 short videos – wowza!

    I Dial Down Anxiety 10-Day eCourse

    This came out better than I could have hoped.

    People who went through it said it was incredibly helpful. www.idialdown.com

    New Labor Discussions

    My colleague Tony Catalano and I launched a new interview series exploring the new world of work, New Labor Discussions: Rethinking How We Work.

    We are seriously having the best time doing this, but if you’d like to watch the videos, that would make it even better!

    Intrepid Mastermind Group!

    2020 showed us the importance of staying connected. I realized that I needed to connect with amazing entrepreneurs who are doing great work and serving clients they love.

    A colleague and I couldn’t find a group we wanted to join, so we created one. It has come together so beautifully. It is an absolute joy to support these great professionals – and to be supported by them.

    So, in between trying to stay sane during insane times, I managed to get some stuff done. (Although I will say that it took 2-5 times longer than it did pre-pandemic.)

    As Rob Bell has said, “The work is the gift, the outcome is the frosting.”

    Wishing you a happy, healthy, and prosperous New Year!

    The post Hindsight 2020: Year in Review appeared first on Point A to Point B Transitions.

     
  • feedwordpress 17:36:00 on 2020/12/19 Permalink
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    The Most Important Talk I’ve Heard by Unni Turrettini 


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    Below is the five-minute promotional video for the best and most important talk I’ve seen in years.

    While we frequently talk about female leadership being inclusive and collaborative, there is a dark side that we are not talking about.

    When driven, executive women do not fully integrate their power and anger, they create toxic relationships at work and at home, and risk losing everything they’ve worked so hard to create.

    Unni’s message and coaching are critically needed. Please check out her 8-week program WOMAN ON FIRE—Deep work for high-achieving women whose anger and perfectionism are ruining their life starting in late January.

    The post The Most Important Talk I’ve Heard by Unni Turrettini appeared first on Point A to Point B Transitions.

     
  • feedwordpress 17:36:00 on 2020/12/19 Permalink
    Tags:   

    The Most Important Talk I’ve Heard by Unni Turrettini 


    Warning: preg_match_all(): Compilation failed: invalid range in character class at offset 7 in /homepages/23/d339537987/htdocs/ec/wp-content/themes/p2/inc/mentions.php on line 77

    Below is the five-minute promotional video for the best and most important talk I’ve seen in years.

    While we frequently talk about female leadership being inclusive and collaborative, there is a dark side that we are not talking about.

    When driven, executive women do not fully integrate their power and anger, they create toxic relationships at work and at home, and risk losing everything they’ve worked so hard to create.

    Unni’s message and coaching are critically needed. Please check out her 8-week program WOMAN ON FIRE—Deep work for high-achieving women whose anger and perfectionism are ruining their life starting in late January.

    The post The Most Important Talk I’ve Heard by Unni Turrettini appeared first on Point A to Point B Transitions.

     
  • feedwordpress 13:24:00 on 2020/12/18 Permalink
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    New Labor Discussions: David J.P. Fisher 


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    The post New Labor Discussions: David J.P. Fisher appeared first on Point A to Point B Transitions.

     
  • feedwordpress 22:53:15 on 2020/12/12 Permalink
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    Between Us: Pushing Through | Catherine Morgan 


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    The post Between Us: Pushing Through | Catherine Morgan appeared first on Point A to Point B Transitions.

     
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